App Monetization

App monetization is a process of turning investment into revenue.

App monetization is important phase for every mobile app developer as it usually allows for increased sustainability of the app. Monetization enable developers to invest more resources into development, marketing and continuous improvement.

Common Mobile App Monetization Practices

  • Monetization through ad serving
  • Monetization through micro-purchases
  • Monetization through App sales
  • Indirect monetization through connection to other services or products

Common Ways of Monetization Improvement

  • App localization to other destinations, languages and cultures
  • Google Mobile Ads to increase number of active users
  • App Store descriptions in more languages