An analytics platform that helps developers track user behavior and app performance, offering insights into localization effectiveness.
Flurry is an analytics platform that provides real-time analytics on user locations, language settings, and regional engagement, which proves immensely helpful in the localization process. The software continuously collects data on user interactions and displays trends in different languages and regions.
Using event tracking and user segmentation, Flurry allows developers to measure the impact of their app and at the same time see if their localization is yielding results and identify areas for improvement.
Localization doesn’t make sense without data, so Flurry empowers a data-driven approach to app localization. You can use it to better understand user preferences and cultural differences. It’s something that helps teams make informed decisions on language support, UI creation, and region-specific features.
Flurry also integrates with mobile A/B testing and push notification tools to improve user engagement.