How to convince my team to start with marketing localization?

We can help you come up with a list of all the arguments you need to make your decision-makers buy in. The best way is to write down your intentions to describe what you are about to achieve clearly. A crystal clear idea is halfway to persuading others to follow your lead.

Here’s a short checklist of the most important steps to prepare yourself: #️⃣

• Define your Objective Key Results
  • What is your 1-year goal for marketing localization?
  • Can you define three milestones of the progress?
• Define your Key Initiatives
  • Which key initiatives have the best feasibility to help you reach the milestones?
• Map your tech stack - from DevOps to marketing automation
  • Be prepared to answer questions from your developers.
• Think of your allies & opponents in your company
  • How can you gain allies?
  • How can you make opponents feel safe in the discussion? Who are they, probably?
• Bring together all data you can to support your initiative
  • You can get inspired by reading our blog.
  • We can also recommend doing research on the Localazy Hub and elsewhere to decide which markets you want to target first

Feel free to book a demo with us; we will help you prepare for your meetings & happily show our solution to your team.